That's why using video editing tools for Instagram Reels comes in handy for many users. Not to mention that Reels often glitches when users edit their videos through the feature that can result in de-synced visuals and audio. Since the Reels itself still has some limited in-app editing tools, you need to leverage some tools "outside" the app to ensure that your Reels will be appealing and engaging for users. It means creating mediocre, bland, or lackluster videos will more than likely put you to waste. That being said, more and more users and businesses are jumping into the Reels bandwagon, as a new growth hacking tactic, making it harder for you to create one that stands out and grab viewer's attention in the feed. Since it makes the content much easier and quicker to consume, businesses use Instagram Reels to amp up their Instagram marketing game, boost engagement, strengthen brand awareness, book more appointments, and even increase the potential to go viral on the platform. Just like TikTok, this feature allows users to upload and watch bite-sized video clips (e.g., social videos, tutorial videos, even dance videos), whether it's for entertaining or educational purposes. As you advance, you'll have a better idea of what you need and what's worth paying a premium for.Instagram Reels has now become one of the hottest types of posts in the leading visual platform. If you're just starting out, I'd certainly start with iMovie, since it's free and fully integrated into your Mac's operating system. Both let you stay in the Apple ecosystem.
We also highly recommend Apple's extensive Final Cut Pro, which you can pay for just once, and its free consumer offering, iMovie. Of course, you'll have to pay a monthly subscription in order to use it. Adobe Premiere Pro is top-notch, and just about the most computer editor out there.
If you're working on the go, all of the best MacBooks on the market, including the M2 MacBook Air and M2 MacBook Pro really like these titles. They'll all work great on macOS Monterey, and should also work fine on macOS Ventura as well. You can't go wrong with any of these titles. Our team of Apple experts have years of experience testing all kinds of tech and gadgets, so you can be sure our recommendations and criticisms are accurate and helpful.
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